TILLMANN LAUTERBACH (INTERVIEW) FOR ONITSUKA TIGER / SNEAKER LAUNCH 25TH SEPTEMBER 2010



TILLMANN LAUTERBACH – INTERVIEW

1. What was your inspiration for the shoe?
MY INSPIRATION CAME FROM THE COMMON, THE RAW BEAUTY OF MATERIALS, COLOUR AND SHAPE. I WANTED TO DO A SHOE THAT EMBRACES THE INDIVIDUAL OF THE PERSON WEARING IT. THE AGING PROCESS IS FORESEEN, BOTH VERSIONS HAVE NUBUK LEATHER THAT MARKS VERY FAST ON THEIR FRONT PART, THE WHITE VERSION HAS A BLACK PRINTED TONGUE TO FADE INTO THE MARKS OF WEARING OF THE FRONT PART OF THE SHOE… THE BLACK VERSIONS TONGUE IS PRINTED WHITE TO FADE INTO THE BRIGHT MARKS.

2. Why did you choose this model to work with?
I WORE THE TIGER, LATER THE MIDRUNNER SINCE I WAS 15… SO THE CHOICE WAS LOGIC, LIKE A HOMAGE IN A WAY.

3. Can you tell us something about the colours and materials that you used?
THE IDEA OF COLLABORATION WITH ONITSUKA TIGER WAS TO MAKE A WEARABLE SHOE FOR THE HIGH END MARKET, A SHOE MADE OUT OF THE FINEST MATERIALS, SOLID, FOR A DAY-TO-DAY USE BUT ELEGANT IN A WAY. UNPRETENTIOUS BUT SPECIAL IN THE DETAIL.

4. What’s your favorite part of the shoe, where are you most proud of?
THERE IS NO FAVORITE PART FOR ME, I SEE THE DESIGN AS ONE ENTITY. I LIKE THE RAWNESS, THE APPARENT STICHING…THE FEELING LIKE HAVING A TAILORMADE COSTUME, ON THE LAST DAY OF FITTING. THE HALF HIGHT OF THE SHOE, LIKE SOMEONE JUST CUT OFF THE UPPER PART, FINISHES THAT FEELING. I DID THAT TO MOST OF MY SHOES WHEN I WAS YOUNG SO IT MAKES ME LAUGH THAT WE TRANSLATE THAT NOW TO A LARGE SCALE PRODUCTION.

5. How do you think our two brands fit together: Onitsuka Tiger and Tillmann Lauterbach?
BOTH COMPANIES COULDN’T BE MORE DIFFERENT ON A FIRST GLIMPSE: ONITSUKA TIGER/ASICS IS HUGE, IN ALL TERMS. TILLMAN LAUTERBACH PARIS IS A VERY SMALL COMPANY, LIKE A LABORATORY FOR THE HIGH END LUXURY DESIGNERS MARKET. WE IDENTIFY OURSELVES WITH HIGHLY EXCLUSIVE PRODUCTS AND SMALL HANDMADE SERIES AS ASICS OFFERS HIGHLY SPECIALISED PRODUCT FOR A WIDE RANGE OF CUSTOMERS. BUT IF YOU LOOK CLOSER, THE PHILOSOPHY OF BOTH COMPANYS IS SIMILAR. WE CONSIDER OUR TEAMS AS A »FAMILY« AND BOTH TRY TO OFFER THE BEST POSSIBLE PRODUCT FOR OUR MARKET SEGMENT. THEREFORE THE FUSION OF WHAT BOTH BRANDS STAND FOR WORKED OUT WELL ON THE FINISHED SHOE: ASICS KNOWHOW OF SHOEMAKING AND OUR FEEL FOR CUTTING EDGE DESIGN, THE MINIMAL BORDERLINE AESTHETIC AND THE CURIOSITY AND JOY BOTH OUR TEAMS HAD TRIMMING THE DESIGN AND PUSHING AS FAR AS BOTH SIDES BEEN SATISFIED. I PERSONALY ENJOYED THE WORK A LOT, AND THE RESULT IS A SHOE I WEAR ALMOST EVERY DAY.

The TILLMANN LAUTERBACH for ONITSUKA TIGER sneaker launches the 25TH OF SEPTEMBER 2010 and will be available at the following stores ERAL 55 (Milano) / CALVANI (Firence) / PIMA VISIONE (Padova) / SAN CARLO (Roma) / ENERGIE (Roma) / BOP (Riccione) / ANATRES (Foggia) / QUATTRO STAGIONI (Sassulo) / PIN UP (Ragusa) / E35 (Modena) / BLACK RAINBOW (Paris) / ALAN JOSEPH (Marseille) / THE GOOD WILL OUT (Cologne)

ONITSUKA TIGER Website
TILLMANN LAUTERBACH Website
    Sep 9, 2010 1 COMMENTS / RANDOM POST / SHARE POST

1 COMMENTS:

Web-a-porter said...

REally nice, I like this design.


http://web-a-porter.co/

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