JIL SANDER AUTUMN/WINTER 2010/11 ADVERTISING CAMPAIGN SHOT BY WILLY VANDERPERRE

© by Jil Sander

For the Women’s Autumn/Winter 2010/11 collection Jil Sander focuses on the timeless appeal of the power women. A radical redefinition of daywear, renovating the look of executive tailoring and conceiving a paradigm of cuts, patterns and surfaces. The contrast between transparency and solidness creates a new aesthetic that conjugates the vocabulary of confidence and fragility.

The Autumn/Winter 2010/11 advertising campaign – photographed by Willy Vanderperre – stars model Kasia Struss (already face of Jil Sander in the previous seasons) and cover girl Miranda Kerr. To represent the tailored yet contemporary look of the Menswear collectionRaf Simons casts Aiden Andrews, who most recently walked the Spring/Summer 2011 runway show. The campaign, shot in Paris in April 2010, evolves in cooperation with stylist Olivier Rizzo, hair stylist Paul Hanlon and make-up artist Peter Phillips.

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    Aug 3, 2010 0 COMMENTS / RANDOM POST / SHARE POST

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